May 29, 2008   WHERE THE AMATUERS GO TO BE JUDGED BY THE PROS:   WHERE THE AMATUERS GO TO BE JUDGED BY THE PROS: Metzeler’s Custom Bike Contest To ROAR INTO Sturgis For SIXTH Consecutive Year ROME, GA – May 1, 2008 Calling all amateurs! If you’re an aspiring amateur builder ready to show off your skills this is your chance. Join Metzeler on Tuesday, August 5th for one of the Sturgis Rally’s signature events: the Metzeler Custom Bike Contest. Back for its sixth consecutive year, this is the industry’s best V-twin custom builder competition, with incredible guest judges and one-of-a-kind prizes. In addition, Metzeler has partnered with the Custom Bike Association to implement more standardized judging procedures, elevating the competition to a whole new level. The only CBA-sanctioned event in Sturgis this year, the Custom Bike Contest will again offer some of the finest prizes at the rally: a trip to Metzeler Headquarters in Germany and the Faakersee Bike Week in neighboring Austria, an American Iron feature story, a once-in-a-lifetime apprenticeship with building legend Eddie Trotta, an appearance in Metzeler’s 2008 marketing materials, tires, merchandise and more. Of course, you’re going to have to impress some pretty tough critics. Working in conjunction with CBA Master Judge, this year’s judging panel is an impressive who’s who of American custom building: Metzeler Custom Bike Contest spokesman Eddie Trotta, Donnie Smith, Paul Cox, plus guest judge Chris Maida of American Iron and more. Each one will bring years of experience to the task at hand: the battle for Best in Class and, ultimately, Best of Show. And don’t worry – the ever-popular People’s Choice Award will be back, too! The 6th Annual Metzeler Sturgis Custom Bike Contest will be held Tuesday, August 5th, 2008 in the Thunderdome at Thunder Road, 3 miles east of Sturgis at 12990 State Hwy 34. Open registration from 8 a.m., doors open at 9, awards start at 5 p.m. For more information, including contest rules and registration forms, visit www.us.metzelermoto.com/sturgis. For more than 100 years, Metzeler has met the rider’s toughest demands with unflagging innovation, setting the trends that others follow. Whether one is drawn to the longevity of its classic design or its uncompromising performance, Metzeler is chosen by more riders and builders than any other tire on the road, making it a true icon in the world of upgrade tires. For more information about the entire line of Metzeler products, visit www.us.metzelermoto.com.     More News...